Everything you need to know about Pay-Per-Click (PPC)

Pay Per Click

While not as cryptic as its organic counterpart (SEO), paid search marketing is arguably just as puzzling when factoring in keywords, budgets and bids, ad ranks and so on. And, for many businesses, pay-per-click (PPC) is a vital investment in terms of digital marketing. So, with that being said, let’s have a look at everything […]

Myths about SEO

SEO KlickSense

Myths have been around for as long as people have. It’s always been a way for people to try and explain (and explain away) things that they don’t quite understand. It makes sense, then, that something as misunderstood as SEO is riddled with myths. My team is full of SEO and PPC specialists, and it’s […]